Bull Run

Filmmaker Ana Ramón Rubio became so obsessed with cryptocurrency trading that her family started to become alarmed. A new film project is supposed to be the antidote to her addiction. Can she give up her passion before it’s too late?
In the world of cryptocurrency, “bull run” refers to the final phase of the investment cycle when price and demand peak and frenzy ensues. The Spanish filmmaker made her self-reflexive docu-comedy at an equally feverish pace. For her, bitcoin trading is not only a social phenomenon but also an addiction, interfering with her relationships and work. Her token-funded film is both a message about the crypto-ecosystem and a form of self-therapy for the director. Her path to solving a personal and creative crisis is paved with statements from anarchist, utopian and capitalist perspectives, where the speakers cannot agree on whether the blockchain is the most significant invention since the Internet or nothing but a bubble.